Jati Honoured with The BrandLaureate SMEs BestBrands Award 2016–2017
Jati is proud to be recognised with The BrandLaureate SMEs BestBrands Award 2016–2017 under the Consumer – Rice category, a prestigious recognition that celebrates outstanding brands that have demonstrated excellence, leadership, and strong consumer trust within their respective industries.
Organised by the Asia Pacific Brands Foundation (APBF), The BrandLaureate SMEs BestBrands Awards recognises brands that have successfully established themselves as market leaders through strong brand values, consistent performance, and meaningful connections with consumers. ([Tokai Safety Solutions][1])
Receiving this award marks another significant milestone in Jati’s journey as one of Malaysia’s trusted household rice brands. For decades, Jati has remained committed to delivering quality rice products that meet the needs of Malaysian families while continuously upholding the highest standards of quality, consistency, and reliability.
The recognition reflects the confidence and trust that consumers have placed in the brand throughout the years. As a staple food enjoyed daily in millions of homes, rice plays an important role in bringing families together, and Jati is honoured to be part of those meaningful moments.
A representative from Serba Wangi shared that the award serves as a testament to the dedication and hard work of the entire team behind the brand. It also reinforces the company’s commitment to innovation, product quality, and customer satisfaction.
Beyond being an industry accolade, The BrandLaureate SMEs BestBrands Award symbolises the strong relationship Jati has built with consumers and business partners over the years. It reflects the brand’s ongoing efforts to remain relevant, trusted, and preferred in an increasingly competitive marketplace.
At Jati, every achievement is made possible by the unwavering support of consumers who continue to choose and trust the brand. This recognition inspires the company to continue delivering excellence while staying true to its mission of providing quality rice products for Malaysian households.
Jati extends its heartfelt appreciation to its consumers, partners, and stakeholders for their continued trust and support. This award belongs to everyone who has been part of the brand’s journey and success.
As Jati continues to grow and evolve, the brand remains committed to strengthening its legacy as a trusted rice brand, while creating greater value for consumers and communities across Malaysia.
