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June 2026

Exhibitions, News

Bangkok, Thailand – Serba Wangi Sdn. Bhd. proudly participated in THAIFEX – Anuga Asia, one of Asia's leading food and beverage trade exhibitions, bringing together industry professionals, buyers, distributors, and manufacturers from around the world. The exhibition provided an excellent platform for Serba Wangi to showcase its diverse portfolio of trusted brands and innovative food products to the international market. Throughout the event, visitors had the opportunity to learn more about the company's commitment to quality, innovation, and delivering products that meet the evolving needs of consumers both locally and globally. Representing Malaysia on the international stage, Serba Wangi highlighted its flagship brands and product offerings, while engaging with potential business partners, distributors, retailers, and industry stakeholders from across the region. The participation also enabled the company to explore new market opportunities, strengthen existing relationships, and gain valuable insights into emerging consumer

News, Product Launching

Kuala Lumpur, 6 June 2026 – Serba Wangi Sdn. Bhd., one of Malaysia's leading rice and food product manufacturers, proudly unveiled its latest product innovation, Jati Chom Chom, during a grand launch event held at Old Malaya, Kuala Lumpur. The launch marked an important milestone in Serba Wangi's continuous commitment to delivering innovative, high-quality food products that cater to the evolving tastes and lifestyles of Malaysian consumers. The event was graced by Tuanku Raja Puan Muda Kedah, Che Puan Muda Zaheeda Mohamad Ariff, who officiated the launch ceremony. Her presence added prestige to the occasion and reflected the significance of supporting local food brands and homegrown innovation. Also in attendance was Datuk Seri Isham Ishak, Secretary-General of the Ministry of Agriculture and Food Security (KPKM), along with government representatives, industry stakeholders, business partners, media members and invited guests. In his remarks, Datuk Seri Isham